Terms of Service

1. Acceptance of terms

By accessing miamiseocompany.net, requesting an SEO audit, signing an engagement letter, or paying an invoice from Miami SEO Company ("we," "us," or "our"), you agree to be bound by these Terms of Service. If you do not agree to these terms, do not use our website or engage our services.

These terms apply to all visitors, prospective clients, and active clients. If you are agreeing to these terms on behalf of a business, you represent that you have authority to bind that business to these terms.

2. Services described

Miami SEO Company is a boutique search engine optimization practice based at 1200 Brickell Ave Ste 1950-D, Miami, FL 33131. We offer the following categories of services:

• Monthly SEO retainers: Local Spotlight ($1,500/month), Growth Engine ($3,000/month), Authority Engine ($5,000+/month).
• Standalone projects: SEO audits, schema implementation, bilingual content translation, technical fixes.
• Free services: 50-point Miami SEO audit, 30-minute strategy consultation.

Specific deliverables, timelines, and scope for each engagement are documented in an engagement letter or statement of work, which becomes part of these terms when signed.

3. Engagement and scope

Each client engagement is governed by an engagement letter that specifies the service tier, deliverables, monthly investment, and term. The engagement letter takes precedence over these general terms where they conflict.

SEO is an inherently iterative practice. Scope may evolve based on audit findings, market changes, algorithm updates, or business priorities. Material scope changes require written agreement from both parties before implementation.

4. Client obligations

To deliver effective SEO services, we require client cooperation in these specific areas:

• Access: grant us appropriate access to Google Search Console, Google Analytics 4, Google Business Profile, website CMS, and other tools necessary for the work.
• Approvals: review and approve content, recommendations, and deliverables within reasonable timeframes (typically 5 business days).
• Communication: respond to questions and information requests within reasonable timeframes during business hours.
• Accurate information: provide truthful business information, including service descriptions, locations, hours, and credentials.
• Lawful business: represent that your business operates lawfully and does not violate applicable laws.

Delays caused by client unresponsiveness do not entitle the client to credits, refunds, or extended service terms.

5. Payment terms

Monthly retainers

• Invoices are issued on the first business day of each service month.
• Payment is due within 7 days of invoice date.
• Accepted payment methods: ACH, credit card, or bank wire.
• Late payments past 14 days incur a 1.5% monthly finance charge.
• Services may be paused if payment is past 30 days overdue.

Standalone projects

• 50% deposit due before work begins.
• Remaining 50% due on delivery.
• Final deliverables are released to the client after final payment.

Price changes

Monthly retainer pricing is locked for the duration of an engagement letter. Renewal pricing may change with 60 days written notice before the new term begins.

6. Refunds & cancellation

30-day money-back guarantee

New monthly retainer clients may request a full refund of the first month's payment within 30 days of the engagement start date. The refund covers monthly fees only. Costs already paid to third parties (citation building services, premium tools, ad spend) are non-refundable.

Cancellation

Monthly retainer clients may cancel with 30 days written notice. No early termination fees apply. Final services continue through the notice period, then the engagement ends.

Standalone project cancellation

Standalone projects may be cancelled after work has begun, but the deposit is non-refundable. If the project is more than 50% complete, the full project fee is due.

7. Intellectual property

Client-owned work product

All custom content, schema markup, technical implementations, citation listings, link records, and reports produced specifically for a client become the property of that client upon full payment of fees through that delivery period. Clients may use, modify, and retain all deliverables after the engagement ends.

Our methodologies and tools

The Flamingo Method, our internal frameworks, proprietary spreadsheets, templates, audit checklists, and methodologies remain the intellectual property of Miami SEO Company. Clients may not reproduce, resell, or distribute these materials.

Pre-existing materials

Each party retains ownership of intellectual property created before or independent of the engagement. We grant clients a non-exclusive license to use our pre-existing tools and templates as needed to benefit from our services.

Third-party tools

Tools we use during the engagement (SEMrush, Ahrefs, Screaming Frog, etc.) remain the property of their respective owners and require separate licensing for client use after the engagement ends.

8. Confidentiality

Both parties agree to keep confidential information shared during the engagement private. Confidential information includes business strategies, financial data, marketing plans, customer lists, technical specifications, and proprietary processes.

This confidentiality obligation survives the end of the engagement. Either party may disclose confidential information when required by law, court order, or government request, with prior notice to the other party where legally permitted.

9. Warranties & disclaimers

What we warrant

We warrant that our services will be performed with reasonable professional skill and care, consistent with industry standards for SEO practices. We use legitimate, white-hat techniques and avoid practices that violate search engine guidelines.

What we cannot warrant

SEO results depend on factors outside our control, including search engine algorithm changes, competitor actions, market shifts, and your business decisions. We do not guarantee:

• Specific ranking positions on Google or any other search engine.
• Specific traffic volumes or conversion rates.
• Citation in AI Overviews, Perplexity, ChatGPT Search, or other AI search engines.
• That your website will not be affected by future algorithm updates.
• Continuous availability of third-party tools or platforms we use during the engagement.

Past results from other clients do not guarantee similar results for your business.

10. Limitation of liability

To the maximum extent permitted by Florida law, Miami SEO Company's total liability for any claim arising from these terms or our services is limited to the total fees paid by you to us in the three months preceding the claim.

We are not liable for indirect, consequential, incidental, special, or punitive damages, including but not limited to lost profits, lost data, lost business opportunities, or reputational harm, even if we have been advised of the possibility of such damages.

This limitation applies whether the claim is based on contract, tort, negligence, strict liability, or any other legal theory.

11. Indemnification

You agree to indemnify and hold harmless Miami SEO Company, its founder, employees, and contractors from claims, damages, losses, and expenses (including reasonable attorney fees) arising from:

• Your breach of these terms.
• Inaccurate or misleading information you provided to us.
• Content or claims on your website that violate laws or third-party rights.
• Your business activities, products, or services.
• Your use of deliverables in ways that violate laws or third-party rights.

We will indemnify you against claims that our work product directly infringes a third party's registered intellectual property, provided you notify us promptly and grant us control of the defense.

12. Termination

Termination for convenience

Either party may terminate a monthly retainer engagement with 30 days written notice. Final services continue through the notice period.

Termination for cause

Either party may terminate immediately if the other party materially breaches these terms and fails to cure the breach within 15 days of written notice. Material breaches include non-payment, unauthorized disclosure of confidential information, and willful misconduct.

Effect of termination

Upon termination, you will pay all fees for services delivered through the termination date. We will provide reasonable transition assistance for up to 15 days after termination. After that, transition assistance is billed at our then-current hourly rate.

13. Governing law

These terms are governed by the laws of the State of Florida, without regard to its conflict of law principles. Any dispute arising from these terms or our services will be resolved in the state or federal courts located in Miami-Dade County, Florida.

Both parties consent to the personal jurisdiction of those courts and waive any objection to venue. The prevailing party in any legal action is entitled to recover reasonable attorney fees and costs.

Informal resolution

Before filing any legal action, both parties agree to attempt informal resolution by providing written notice of the dispute and engaging in good faith discussions for at least 30 days.

14. Changes to terms

We may update these terms periodically. When we make material changes:

• The "Last Updated" date at the top of this page changes.
• Active clients receive email notice at least 30 days before changes take effect.
• Continued use of our services after the effective date constitutes acceptance.

If you object to material changes, you may terminate the engagement with 30 days written notice under section 12.

15. Contact us

For questions about these Terms of Service, contract clarifications, or legal notices, reach us through any of these channels:

These Terms of Service were last reviewed and updated on May 1, 2026. Previous versions are available upon request. By engaging Miami SEO Company services or using miamiseocompany.net, you acknowledge that you have read, understood, and agree to these terms.