Win the Miami Map Pack with a Google Business Profile that actually ranks.
Google Business Profile management is the highest-ROI local search work for any Miami business that depends on calls, walk-ins, or appointment requests. The Map Pack captures 44 percent of clicks on local searches in Miami, and your GBP listing is what wins or loses that lane. Every GBP retainer is run by founder Jobin John from the Brickell office, with weekly posts, photo uploads, review responses within 24 hours, and quarterly category audits.
Google Business Profile Miami is the ongoing management of a business's free Google listing so it ranks in the Map Pack (the three local results above standard search), shows up in Google Maps, and drives calls, direction requests, and walk-ins from Miami searchers. The work covers GBP setup and verification, primary and secondary category selection from over 4,000 available categories, business description with natural keyword inclusion, services and products catalog, weekly Google Posts (Updates, Offers, Events), photo and video uploads with geo-tagged metadata, Q&A seeding and monitoring, review acquisition workflows, review responses within 24 hours, attributes tuning, monthly insights reporting, spam fighting, and suspension recovery if needed. GBP is the single highest-ROI local search work for any Miami business that depends on local visibility.
Miami's bilingual market, dense neighborhoods, and tourism mix change every GBP decision.
Generic GBP playbooks fail in Miami for three structural reasons that do not apply in most US metros.
Bilingual search behavior changes review and post strategy
Roughly 30 percent of Miami local searches happen in Spanish. GBP listings that ignore Spanish review language, post only in English, and skip Spanish Q&A responses underperform bilingual listings by a measurable margin. The work covers Spanish-language post variants, Spanish review response templates, and Spanish service descriptions where the business serves a bilingual audience.
Neighborhood proximity rules limit one-listing reach
Miami's neighborhood structure (Brickell, Wynwood, Coral Gables, Aventura, Doral, Miami Beach) creates distinct Map Pack zones where ranking in one does not transfer to another. Multi-neighborhood reach requires either real verified physical addresses in target zones, Service Area Business polygon tuning, or strategic content signals from local landing pages. We map this on every audit so retainer scope matches Map Pack reality.
Tourism and seasonal volume distort review velocity signals
Miami's tourism volume means review velocity spikes seasonally (December to April) and dips off-season. Google weights review recency heavily in Map Pack ranking, so off-season Miami businesses lose position to year-round operators if their review workflow does not adapt. We adjust review acquisition cadence by season to keep velocity above the category baseline.
Ten signals decide where your Miami GBP ranks in the Map Pack.
Google ranks GBP listings on three pillars: proximity, relevance, and prominence. These ten signals are how those pillars get measured. We audit and maintain all ten on every retainer.
The single most influential GBP signal
Primary category is the strongest GBP ranking factor. Choosing "Dentist" versus "Cosmetic Dentist" versus "Emergency Dental Service" changes which keywords the listing ranks for. We audit every primary category against the actual highest-volume Miami search terms in your vertical.
Nine slots that broaden ranking reach
Google allows up to nine secondary categories. Each secondary category opens new keyword variations the listing can rank for. The trick is choosing secondaries that match real service offerings without over-broadening into unrelated categories that dilute primary-category relevance.
Name, Address, Phone across the web
Google cross-references your GBP NAP against citations on directories (Yelp, Bing Places, Apple Maps, BBB, industry directories). Inconsistent NAP triggers a prominence penalty. We audit the top 60 citation directories every quarter and correct discrepancies systematically.
New reviews per month, not total review count
Google weights review velocity (new reviews per month) and recency (date of most recent review) over total review count. A Miami business with 60 fresh reviews in the last 90 days outranks a competitor with 400 reviews where the most recent one is 6 months old. Workflow drives 8 to 25 new reviews per month.
Reviews that mention services & locations
Reviews that include service keywords ("the implant procedure," "the Brickell location," "Spanish-speaking staff") strengthen relevance signals for those terms. We seed review request templates that prompt customers to mention specific services and locations naturally, without scripted language.
Fresh photos every week, multiple types
Active GBPs upload photos weekly across multiple types: cover, logo, interior, exterior, team, products or menu, customer-tagged. Listings that stop uploading photos after the initial setup see ranking decay within 90 days. Photos require geo-tagged EXIF metadata for Miami-zone signal reinforcement.
Weekly Updates, Offers, Events
Google Posts older than 7 days drop in display priority. Active listings post at least weekly across the three post types: Updates (general announcements), Offers (with start/end dates and CTAs), Events (with time-bound details). Posts also build keyword relevance when the content includes service terms naturally.
Owner-seeded questions plus customer Q&A monitoring
The Q&A section is often left unmanaged. Owner-seeded questions about top services, pricing windows, parking, and accessibility build out the listing's relevance footprint. Customer questions need responses within 48 hours, both for the questioner and the next prospect reading the answer.
Catalog completeness signals service depth
The Services and Products sections inside GBP feed Google's understanding of what the business actually offers. Each entry includes a name, description (200 to 400 characters), and price where applicable. Complete catalogs outrank thin ones because Google has more entity data to match against searcher intent.
Miami press, chamber, industry citations
Map Pack rankings respond to local backlinks: Miami press mentions (Miami Herald, Miami New Times), Chamber of Commerce membership pages, industry association directories, and local sponsorship pages. These are off-GBP signals but feed directly into the Prominence pillar of GBP ranking math.
Every GBP retainer runs twelve work streams.
The retainer is not a checklist run on autopilot. It is sequenced execution across twelve GBP work streams, scoped to your Miami business category, location count, and competitive density.
50-point GBP audit (quarterly)
Full GBP re-audit every 90 days covering categories, description, services, products, photos, posts, Q&A, reviews, attributes, NAP consistency, and citation health. Catches policy changes and competitor moves that opened gaps.
Category tuning (primary & 9 secondary)
Primary category selected against Miami category search-volume data. Up to nine secondary categories chosen to broaden keyword reach without diluting primary signal. Re-tuned quarterly as Google adds new categories or competitor categories shift.
Business description rewrite
750-character business description rewritten with natural keyword inclusion, Miami-specific service language, and a clear value proposition. No keyword stuffing. Refreshed annually or whenever the service mix changes.
Services & Products catalog
Full Services section built with name, description, and price where applicable for every service the business offers. Products section populated for retail or e-commerce. Catalog re-reviewed quarterly as offerings change.
Weekly Google Posts
One to three Google Posts per week rotating across Updates, Offers, and Events. Each post includes service-relevant copy, brand-aligned imagery, and a clear CTA (call, book, learn more). Posts older than 7 days are refreshed before they decay.
Photo & video upload management
Weekly photo uploads across cover, logo, interior, exterior, team, products or menu, and customer-tagged photos. Geo-tagged EXIF metadata for Miami-zone reinforcement. Short-form video uploads where the category supports it (restaurants, hotels, retail).
Q&A seeding & monitoring
Owner-seeded questions on top services, pricing windows, parking, accessibility, payment methods, and language support. Customer questions get owner responses within 48 hours. Spam or competitor sabotage Q&A entries flagged and removed.
Review acquisition workflow
Direct review link, SMS and email request templates, in-person ask script, QR code at point of sale or front desk, and 3-day follow-up reminders. Most Miami clients add 8 to 25 new reviews per month with this workflow. Zero review-gating or paid reviews (both violate Google policy).
Review responses (24-hour window)
Every review (5-star, 4-star, 3-star and lower) gets an owner response within 24 hours. Response language varies per review to avoid template detection. Negative reviews handled with policy-compliant de-escalation and offline resolution offers.
Attributes management
All applicable attributes turned on: wheelchair accessible, accepts credit cards, free Wi-Fi, outdoor seating, dog-friendly, language support, payment methods, dining options, health and safety, and category-specific attributes. Re-audited quarterly as Google adds new attribute types.
Monthly insights reporting
Monthly GBP Insights export covering search queries that drove views, direction requests by Miami zone, calls by day of week, photo views compared to category average, and Map Pack ranking changes. Sent as a one-page summary with month-over-month deltas.
Spam fighting & suspension recovery
Competitor edits to your GBP flagged and rejected. Spam listings in your category reported. If your GBP gets suspended, reinstatement filings (business license, lease, utility bill submission) included at no additional charge for active retainer clients.
Six kinds of Miami businesses that need this work right now.
GBP management fits specific business types. Spot yours below and the call moves into work stream sequencing without preamble.
Brand new Miami businesses needing GBP setup
Just opened, just incorporated, or just relocated. The GBP needs creation, verification (video call or postcard), category selection, full services and products catalog build, opening hours, and starter photo upload. The first 60 days set the trajectory for the next two years of Map Pack rankings.
Existing GBPs that have never been actively managed
Listing exists but has not been touched since claim. No posts in 12+ months, photos from 2019, business hours wrong, no Q&A activity, secondary categories missing. The work is a top-to-bottom rebuild with first wins (basic completeness) shipping in week 1.
Suspended or hidden GBPs needing reinstatement
Listing was suspended for a violation (keyword stuffing, virtual address, category mismatch) or hidden from search after a competitor edit triggered review. Recovery involves reinstatement filings, documentation submission, and 3 to 21 days of review by Google Support. Most legitimate Miami businesses get reinstated.
Multi-location Miami operators
Two to fifteen Miami storefronts. Each location needs its own GBP, its own category strategy, its own review workflow, and its own post cadence. Bulk GBP management uses the Google Business Profile API for posts and photo uploads at scale, but every location still gets human-led review responses.
Service Area Businesses (SABs) without storefronts
Mobile services, in-home services, contractors, towing, delivery, B2B services without public addresses. SAB GBP setup uses a hidden address with service area polygons drawn around Miami zones. Different mechanics than storefront listings and most Miami GBP agencies do not understand SAB tuning.
Bilingual businesses serving English & Spanish customers
Miami businesses where 30 percent or more of customers search and review in Spanish. Bilingual GBP work includes Spanish posts, Spanish review response templates, Spanish service descriptions, and Spanish Q&A responses. Most generic GBP services miss this entirely.
Six things Miami buyers get wrong about Google Business Profile and the actual reality.
Most of what circulates about GBP comes from generic small-business blogs or aggressive agency pitches. Here is what is actually true for Miami service businesses, retail storefronts, and franchise operators.
Just claim the listing and you are done.
Claiming the listing is step 1 of roughly 25. Verification, primary category selection, secondary categories, business description, full services catalog, products catalog, weekly posts, photo cadence, Q&A, reviews, review responses, and attributes all come after. Claimed but unmanaged GBPs lose Map Pack position to actively managed competitors within 90 days.
Stuffing keywords into the business name boosts rankings.
Keyword-stuffed business names ("Joe's Plumbing Best Emergency 24/7 Miami Plumber") trigger suspension under Google's name guideline. The business name on GBP must match the real legal or DBA name shown on signage, license, and incorporation documents. Real ranking comes from category match, review velocity, and prominence signals, not name stuffing.
Reviews are the only thing that affects Map Pack rankings.
Reviews are a top-three GBP ranking signal but not the only one. Primary category, secondary categories, NAP consistency, photo upload frequency, Google Posts cadence, Q&A activity, services catalog completeness, and local backlink prominence all matter. A business with 400 reviews but no posts, no photos, and wrong primary category gets outranked by one with 60 reviews and complete GBP work.
You need a physical storefront to rank in the Map Pack.
Service Area Businesses without public storefronts can rank in the Map Pack with correct GBP setup: real verified address (hidden from public display), accurate service area polygons drawn around target Miami zones, and clear category selection. SAB Map Pack ranking still favors proximity, so SABs typically rank strongest within a 3 to 5 mile radius of their verified address.
GBP is a free tool so anyone on the team can manage it.
GBP being free does not make it simple. Wrong category selection costs ranking. Keyword-stuffed business names trigger suspension. Photo uploads without geo metadata signal less. Review responses that sound templated hurt trust. Posts older than 7 days decay. The free tool produces free results when managed casually. Active management is what wins Map Pack position.
More categories equal better rankings.
Maxing out all nine secondary categories with loosely related options dilutes primary-category relevance and can drop Map Pack position. The right approach is choosing 4 to 6 secondary categories that match real service offerings, with the primary category exactly matching the highest-volume Miami search term for the business. Quality over quantity in category selection.
Five steps. Built for Miami listings.
The Flamingo Method is the five-step framework every retainer follows. For GBP, each step has a specific scope and shipping deadline.
Foundation Audit
50-point GBP audit. Category review against Miami search volume. NAP consistency check across top 60 citation directories. Photo and post baseline. Review velocity calculation. Suspension risk scan.
Days 1 to 14Topical Authority Map
Primary category re-selection if needed. Up to nine secondary categories chosen. Business description rewrite. Services and Products catalog built out. Attributes tuned. Q&A seeded with owner-asked questions.
Days 15 to 30Local Signal Stack
Review acquisition workflow launched. First 8 to 15 new reviews collected. Photo upload cadence starts at 3+ per week. Google Posts cadence at 1+ per week across Updates, Offers, Events. Bilingual variants live if applicable.
Days 31 to 60Content Velocity
Weekly posts maintained. Photo uploads sustained at 5+ per week. Review velocity sustained at 8 to 25 new per month. Q&A monitoring at 48-hour response window. First Map Pack lift on primary keywords measured.
Days 61 to 120Authority Compounding
Quarterly 50-point re-audit. Category refresh if Google added new options. Top-3 Map Pack defense against competitor moves. Bilingual review velocity tracking. Multi-location bulk management via GBP API where applicable.
Days 121 and ongoingDifferent Miami verticals need different GBP playbooks.
GBP priorities for a restaurant differ from a law firm differ from a multi-location dental practice. The work looks different across each of the ten verticals we serve most often.
Restaurants
Menu schema setup, Google Reserve activation, food photo cadence at 5+ per week, dish-level review keyword seeding, bilingual menu posts, and reservation-flow CTAs on every Google Post.
Med spas
Treatment-anchored secondary categories, before-and-after photo strategy with policy compliance, weekly Offers posts on signature procedures, and bilingual Q&A for popular treatments.
Plastic surgery
Procedure-specific category selection, doctor photo strategy, high review velocity workflow (Miami is the most competitive US plastic surgery market), and consultation-booking CTAs on every post.
Dental practices
General, cosmetic, orthodontic, or pediatric category split for multi-specialty practices. Same-day appointment Offers posts. Insurance-accepted attribute setup. Spanish-speaking staff attribute where applicable.
Law firms
Practice-area category strategy (PI, immigration, criminal defense, family), attorney Person markup, free-consultation Offers posts, and Spanish-language review response workflow for bilingual firms.
Real estate
Agent vs brokerage category split, neighborhood-specific post strategy (Brickell, Wynwood, Coral Gables), property tour photo cadence, and bilingual posts for international buyer audiences.
Medical practices
Specialty category selection, doctor Person markup, HIPAA-compliant review response language, insurance-accepted attributes, and Spanish-language Q&A for top conditions and procedures.
Hotels & hospitality
Room schema, booking CTA setup, multi-language post strategy for international guest audiences, amenity attributes (pool, gym, parking), and tourism-season review velocity tuning.
Contractors & trades
Service Area Business setup with Miami zone polygons, emergency-service attribute, Spanish-language posts for trades serving bilingual customer base, and license number display in business description.
Financial services
Wealth, accounting, or advisory category selection, credential-display business description, free-consultation Offers posts, and YMYL-compliant review response language.
GBP work compounds in measurable waves.
Realistic GBP timelines for Miami businesses. Faster than full local SEO because GBP signals propagate within Google's local index quickly once the listing structure is correct.
Foundation built. First post and review wave live.
50-point audit complete. Categories tuned. Description rewritten. Services and Products catalog published. First 8 to 15 reviews collected through workflow. Weekly posts and photo cadence started. Long-tail Map Pack movement appears by day 30 on less competitive Miami keywords.
Map Pack movement on primary keywords.
Primary category match plus review velocity start showing position lift on primary Miami keywords. Most less-competitive sub-niches break into top-10 Map Pack by end of month 2. Bilingual review velocity adds Spanish-search Map Pack visibility for businesses serving Hispanic customers.
Top-3 Map Pack on most primary keywords.
Compounding signals (category, NAP, review velocity, photo cadence, post cadence, Q&A depth) push the listing into top-3 Map Pack on primary keywords. Direction requests and call clicks lift measurably in monthly Insights. Inbound call volume from local search increases for most clients.
Top-3 defended. AI overview citations begin.
Top-3 Map Pack rankings hold across primary and secondary Miami keywords. Local backlink work compounds prominence signal. AI overview citations begin for educational and informational local queries. Review velocity sustained at 8 to 25 new per month.
Quarterly re-audit. Defended across zones.
90-day re-audit cycle catches any Google policy changes, competitor moves, or category gaps. Listing stays at top-3 Map Pack across primary keywords and multiple Miami neighborhood zones if SAB or multi-location. Suspension risk reviewed quarterly.
Compounding authority and stable rankings.
GBP has been actively managed for 12+ months. Google policy changes absorbed without ranking loss. Review velocity sustained. Photo and post cadence maintained. New competitor moves countered within 7 days. Map Pack position stable across the keyword set.
Four services that compound with GBP work.
GBP is one of nine local SEO signals. These four sibling services build on top of it. Most Miami brands run two or three of these in parallel with the GBP retainer.
Local SEO Miami
The full nine-signal local SEO retainer. Covers GBP plus citation building, review acquisition, local landing pages, local schema, local backlinks, proximity tuning, and on-page geographic signals. The natural upgrade from standalone GBP for Miami brands ready for top-3 Map Pack dominance.
Read Local SEO Miami →Google Maps SEO Miami
Specialized work on Map Pack-specific signals beyond standard GBP: geo-grid rank tracking, service area polygon tuning, proximity-radius strategy, and Map Pack-specific schema. Pairs with GBP when geo-grid visibility across multiple Miami zones is the goal.
Read Google Maps SEO →Citation Building Miami
Citation audit and depth work as a standalone deliverable for buyers with strong GBP but inconsistent or shallow citation profiles. Top 60 NAP directories, industry-specific directories, and Miami-specific local citation sources. One-time project or ongoing.
Read Citation Building →Bilingual SEO Miami
Spanish-language local SEO for the 30 percent of Miami search that happens in Spanish. Spanish GBP work, Spanish landing pages, Spanish review request workflow, and Spanish post variants. Add-on at $750 per month or included in higher retainer tiers.
Read Bilingual SEO →Where we work. Across Miami-Dade and Broward.
GBP retainers run for businesses in every Miami-Dade and Broward neighborhood. Multi-zone Map Pack reach is built either through real verified addresses, Service Area Business polygons, or strategic local landing pages depending on the business model.
Miami-Dade core
South & Broward
Standalone GBP at $750 or included in three retainer tiers.
GBP work scales with location count and competitive density. Single-location Miami businesses often start with standalone GBP and upgrade to full local SEO once Map Pack ROI is established.
For single-location Miami businesses that want GBP work without the full local SEO stack.
- 50-point quarterly GBP audit
- Category tuning and quarterly refresh
- Weekly Google Posts (Updates, Offers, Events)
- 5+ photo uploads per week
- Q&A seeding and 48-hour monitoring
- Review responses within 24 hours
- Monthly Insights reporting
- Suspension recovery if needed
Full local SEO including GBP plus citations, reviews, local landing pages, and local schema for single-location Miami businesses.
- Everything in standalone GBP
- Citation building across top 60 directories
- Review acquisition workflow setup
- Local schema markup on website
- Local landing pages for 1-2 neighborhoods
- Local backlink acquisition
Multi-location GBP management for Miami brands with 2 to 15 storefronts or Service Area Business profiles.
- Everything in Local Spotlight
- Multi-location GBP API management
- Per-location review workflow
- Bilingual GBP variants where applicable
- Quarterly senior-led category audit
- Multi-neighborhood landing-page strategy
Jobin John is your GBP strategist.
Every active Google Business Profile retainer at Miami SEO Company is run personally by founder Jobin John from the Brickell office. There is no offshore GBP team, no junior analyst, no white-label review-response vendor doing the work behind the scenes. The category tuning, the weekly posts, the photo cadence, the review responses, the Q&A seeding, and the suspension filings all route to Jobin.
The boutique model exists because Google Business Profile work breaks under the standard agency structure. Scaled agencies use offshore teams to post weekly updates, batch-respond to reviews with templates, and skip the per-listing category tuning that actually moves Map Pack rankings. The client sees a "fully managed GBP" line item on the invoice while the listing decays. GBP retainers stay capped at 15 to 20 active accounts so the category optimization, photo cadence, post strategy, and review response work all stay with one person who knows the listing.
Jobin holds six active certifications across Google, SEMrush, Ahrefs, HubSpot, and RankMath. He delivered the SEOcon 2026 keynote on Answer Engine Optimization. He has personally directed hundreds of Miami GBP engagements since 2014 across legal, medical, real estate, restaurant, hospitality, retail, and contractor verticals.
Eight skeptical questions Miami buyers actually ask.
Google Business Profile management is the practice of setting up, tuning, and maintaining a business's free Google listing so it ranks in the Map Pack (the three local results above standard search), drives calls and direction requests, and converts local search traffic into customers. It covers category selection, business description, services and products catalog, Google Posts (Updates, Offers, Events), photo and video uploads, Q&A monitoring, review acquisition and responses, attributes setup, and ongoing insights tracking. GBP management is the single highest-ROI local SEO work for any Miami business that depends on local foot traffic, calls, or appointment requests.
Most Miami businesses see first Map Pack movement within 30 to 60 days of starting GBP work. Top-3 Map Pack rankings on primary keywords typically settle in by month 4 to 6. Heavily competitive Miami categories (PI law, plastic surgery, real estate, restaurants in Brickell or Wynwood) sit at the longer end of that range. Less competitive sub-niches reach top-3 within 90 days. The timeline assumes a verified GBP without suspension history, consistent NAP across the top 60 citation directories at the start, and consistent weekly post and review work throughout the period.
Yes, especially in Miami. Google Business Profile is the listing that shows up in the Map Pack (the top three local results), in Google Maps search, and in many AI overview citations for local queries. A website alone ranks in standard organic results but not in the Map Pack, which captures 44 percent of clicks on local searches in Miami. Without an active GBP, a Miami business loses the entire Map Pack traffic lane to competitors even when its website ranks well organically.
Once per week minimum for sustained Map Pack visibility. Higher-frequency posting (2 to 3 times per week) shows correlation with stronger Map Pack rankings in dense Miami categories but the returns diminish past 3 posts per week. Posts should rotate across the three Google Post types: Updates (general announcements), Offers (promotional with start and end dates), and Events (with time-bound details). Posts older than 7 days move down in display priority, so consistent cadence matters more than burst posting.
Yes, with a structured review acquisition workflow. The pattern that works for Miami service businesses combines a direct review link shared with every satisfied customer (sent within 24 hours of service completion through SMS or email), a short script for staff to ask in person, a QR code at point of sale or front desk, and follow-up reminders 3 days later for non-responders. Most Miami clients add 8 to 25 new reviews per month with this workflow. Buying reviews, generating fake reviews, or using third-party review-gating tools that filter negative feedback before they reach Google all violate Google policy and risk profile suspension.
GBP suspensions happen for several reasons: keyword stuffing in the business name, virtual office or PO box addresses, category mismatch with the actual business, multiple listings at the same address, recent ownership changes flagged for verification, or competitor edits that triggered an automated review. Recovery involves filing a reinstatement request with Google Support, providing documentation (business license, utility bills, lease agreement), and waiting 3 to 21 days for review. Most legitimate Miami businesses get reinstated. Our retainer includes suspension recovery filings at no extra charge for active clients.
Yes for single-location businesses with time to commit roughly 2 to 4 hours per week. The harder parts are correct category selection (Google has over 4,000 categories with subtle ranking implications), photo strategy (geo-tagged metadata, weekly upload cadence, content type variety), review response language that signals trust without sounding templated, and recognizing when Google policy updates change what is allowed in GBP. Most Miami business owners get 60 percent of the available Map Pack lift on their own and stall there. Retainer work captures the remaining 40 percent through consistent execution and policy awareness.
Google Business Profile management is one of nine local SEO ranking signals. GBP work covers the listing itself: categories, services, products, photos, posts, Q&A, attributes, and reviews. Local SEO covers all nine signals: proximity, GBP completeness, NAP consistency, review velocity, review quality, local landing pages, local schema, local backlinks, and on-page geographic signals. GBP management alone produces some Map Pack movement but caps at position 4 to 6 in dense Miami categories. Full local SEO pushes into top-3 by compounding signals across all nine factors. Many Miami brands start with standalone GBP at $750 per month and upgrade to full local SEO at $1,500 per month once GBP ROI is established.
Five related questions Miami buyers research alongside GBP.
Sub-queries that come up after the primary GBP search. Short, useful answers below so this page becomes the terminal research stop instead of a waypoint.
How much does GBP management cost in Miami?
Standalone GBP management retainers start at $750 per month for single-location Miami businesses. Full local SEO including GBP starts at $1,500 per month. Multi-location GBP runs $3,000 per month for 2 to 15 locations. Enterprise GBP starts at $5,000 per month.
See full pricing →Can you have multiple Google Business Profiles for one business?
Only for legitimate separate locations or departments under one brand. Each location needs its own verified physical address, its own primary category, and its own services. Multiple GBPs at the same address for the same business violate Google policy and risk all listings getting suspended.
Discuss your case →Should I use my home address for GBP?
Only if you meet customers there. Otherwise, set up as a Service Area Business with a hidden address. Home addresses publicly displayed on GBP create privacy issues and can trigger suspension if the address does not match what is on official documents like business license or lease.
See Local SEO Miami →How does GBP affect Map Pack rankings?
GBP is the listing that ranks in the Map Pack. Primary category match, review velocity, photo cadence, Google Posts, and NAP consistency are the strongest GBP signals. Without an active GBP, a business cannot appear in the Map Pack regardless of website strength.
See Google Maps SEO →What is better, GBP or Yelp for Miami businesses?
Both, but GBP is higher priority. Google captures roughly 90 percent of US local search volume and the Map Pack drives most local clicks. Yelp matters as a citation source for GBP prominence and for direct Yelp searchers (heavily skewed toward restaurants and bars in Miami). Run GBP first, Yelp as a citation second.
See Citation Building →Start with a free 50-point GBP audit.
The audit surfaces every GBP issue holding Map Pack rankings back: wrong primary category, missing secondaries, stale photos, no recent posts, weak review velocity, NAP inconsistencies, and suspension risks. No pressure, no contract, no charge. The retainer talk only opens up if the audit findings make the case for one. The deliverable ships to you no matter what happens after.